Our Story

About Jennifer & White Noiva
At White Noiva, I believe every celebration should be a true reflection of your heritage, style, and the life you're building together. Inspired by the Portuguese word "Noiva" (meaning bride), I specialise in creating refined cultural celebrations that honour tradition while reflecting modern sophistication.
My Approach
I founded White Noiva for couples who value expertise, efficiency, and cultural authenticity. You're busy professionals building careers and lives- you shouldn't have to become wedding planning experts too. I bring together London's finest culturally-aware vendors, manage the complexity of multicultural celebrations, and ensure every detail reflects your standards, so you can actually enjoy being engaged.
Experience That Matters
With over a decade of experience planning events across London, the USA, and Cape Town, I bring a unique blend of cultural sensitivity and refined event expertise to every celebration. My corporate event background means I excel at managing complex logistics - like coordinating dual ceremonies or managing 200+ guest celebrations - while maintaining the warmth and creativity your personal celebration deserves.
I hold a BSc in International Business, an MRes in Management, and PRINCE2 Foundation & Practitioner Project Management qualifications. I'm also a proud member of the National Association of Wedding Planners, ensuring I stay connected to industry best practices and emerging trends.
Why Clients Choose White Noiva
My clients are discerning African and Caribbean couples who want their celebration to honour their heritage without compromising on style or sophistication. They appreciate that I understand the nuances of multicultural weddings - from timing traditional ceremonies to selecting vendors who truly respect and celebrate their culture.
Whether you're planning an elegant London celebration or a destination wedding in Portugal, I'm here to ensure your day is seamless, meaningful, and unmistakably yours.
OUR PLANNING PHILOSOPHY
Curation
We take pride in meticulously curating weddings tailored to our clients' cultural backgrounds and personal preferences. Every celebration is an expression of love and heritage.
Collaboration
Collaboration is at the heart of our approach. We work closely with clients to transform their visions into reality, ensuring every detail is reflective of their story.
Creativity
Our creative team excels at thinking outside the box, bringing unique ideas and innovative designs that breathe life into each wedding, embracing both tradition and modern flair.
Excellence
Excellence is our standard. We meticulously oversee every aspect of planning, from the first consultation to the last dance, ensuring a seamless and memorable experience for all.
Diversity
We celebrate diversity in every wedding we plan. By embracing different cultural elements, we create rich and vibrant atmospheres that honour our clients' backgrounds and traditions.
Impact
Our goal is to leave a lasting impact through exceptional weddings that resonate with love, joy, and cultural significance, making memories to cherish for a lifetime.
REVIEWS
"I cannot recommend Jennifer highly enough. She helped plan my mum’s 70th birthday, and it was nothing short of amazing."
Ayo
Jennifer is the most amazing Events Manager and Wedding Coordinator. She has masterminded several of my events and I have been so grateful for her sharp mind, excellent attention to detail and superb organisational skills. I would highly recommend the White Noiva Wedding & Events Company, led by Jennifer!
CJ
Jennifer is truly exceptional! Her professionalism, attention to detail, and creativity are unmatched. She always goes above and beyond to deliver outstanding results. I felt completely confident in her skills, and the outcome exceeded my expectations. I highly recommend her services.
SB